Internet Advantage weekly sum-up week 49

A new week, a new weekly sum-up! Read our selection of the most important articles and updates here!

Nielsen social media rapport 2012
Last week research institute Nielsen presented their annual social media report.
This report shows that the use of social media on mobile devices exploded in 2012. Not only because there are simply a lot more smart-phones, but also because the use of special apps and mobile websites increased. Facebook remains the largest social media platform worldwide, but Pinterest emerged as the fasted growing social media (+1047%)

3 Holiday PPC Tips for Ecommerce Advertisers With Thousands of Products
With the holidays coming closer, it is time to become more critical about your AdWords campaigns. In this post David Jaeger is giving some tips for e-retailers that they should using for the holidays. He talks about the procedure of reporting, how to target Long-tail product names and matching keyword landing pages vs. category landing pages.

Don’t build links, build bubbles…
This article describes how you can use Google+ to spread the content of your website through the Google search engine. In the article they explain very well what the consequences are for the personal searchresults if somebody gives your website a +1 or if they follow your company on Google+.

Trust and SEO
Unlike other marketing channels, it is very unpredictable what the revenue of turnover or ROI percentage will be from SEO channels. That’s why it is important to gain trust from your client and their employees. Claire Thompson listed a couple of factors to take into consideration: Earning the trust of the search engines and beyond.

The future of SEO in 2012
The year is almost over and that means it is time for the typical ‘predictions-for-the-new-year’ lists. Even in the SEO-World they are making these lists. At they asked a great host of SEO´s for their opinion regarding the SEO developments for 2013.

Breaking Down the Mormon SEO Strategy
Distilled made a nice analysis of the SEO strategy that is behind the website of The Chuch of Jesus Christ of Latter-day Saints (Mormons). Based on this analysis they give some useful tips. As we could expect, links are the main factor for this site, but it is nice to see how they used their community to gain this large amount of links.

SEO dead?
Every once in a while there is an online marketer who claims that ‘SEO is dead’. These statements always provoke a lot of discussion, and can thus work as great linkbait. But from this infographic we can see that nothing is what it seems; SEO is still growing, and the general budget for SEO is increasing dramatically (60%).
Your 2013 Enterprise SEO Campaign
Google put a lot of effort in the integration of different factors, among whom the influence of social media on websites. Jin Yu outlines what his view is on Enterprise SEO (not related to the size of the enterprise), and which channels and data you can use for this.

Touch Screen Laptop: Benefits for Users

Right now the number of people using touch screen laptop is increasing. There are many benefits that they can get when using a laptop with touch screen. Most of them find out that touch screen are more practical than the standard one. It is practical because it does not require a space for keyboard. It means that the size of the laptop is small. The compact size allows the users to bring it everywhere conveniently. This laptop is therefore an ideal gadget for business travelers and other people who do a lot of mobility. They can conveniently use their laptop every time and everywhere. Users also find it convenient because they do not need to use a mouse anymore. Users just need to use their fingers to directly check the screen. Due to its convenience and practicality, this laptop is also favorable for students. As all we know, students like to bring a lot of stuff in their bag pack. Bringing a big laptop with keyboard will be troublesome. Moreover, young people like to use a gadget in the latest model.


A touch screen laptop, in some ways is more durable than a conventional laptop. It is because this type of laptop has fewer components as found in a standard monitor. As an illustration, a standard monitor has a keyboard. This part has related circuits and detached keys which can get broken easily. In addition, it can get damaged due to crumbs, dust, or improper use. A touch screen, on the other hand, is easy to maintain and protect as it does not have many parts. Furthermore, users will find that this laptop can be operated very quickly. Directly touching to the screen is much faster than clicking the mouse.


Another major benefit from a touch screen is the appearance. Some people who find it difficult to use touch screen still want to buy a laptop with that screen because they think that the appearance is more modern, sleek, and stylist. Touch screen gadgets including laptop is becoming a part of someone’s lifestyle. This modern feature makes the laptop more sophisticated. What do you think? Do you also agree that touch screen laptops offer a number of benefits to the users? You may want to buy one, too. Right now there are a lot of manufactures producing various touch screen laptops with many features at competitive price.

Top 5 Gaming Laptops under 1000 Dollars Available in the Market

Gaming laptops are very popular for those who are crazy about playing games. Are you a true gamer? If you are really are, of course having a good laptop specially designed for gaming is a necessity. Standards laptops are insufficient for a gamer like you because they only have standard specifications. So, what are the good laptops for gaming? People may say that the laptop must be Toshiba, Apple, or Lenovo. In fact, the brand is not the case. What you need to know is the specs of the laptop. With a lot of features, of course the price of gaming laptop is not cheap. If you are looking for inexpensive gaming laptop, you can read the top 5 gaming laptops under 1000 dollars reviewed below.

1. Apple MacBook Air MD231LL/A
Apple MacBook is known as its expensive price. But the Air MD23 series is not. You can purchase this gaming laptop only at $953.99 from Amazon. What can you get with only 1000 dollars? The answer is “a lot”. This laptop offers you a Intel Core i5 Dual-Core Processing, Integrated HD FaceTime Webcam, High-speed Thunderbolt, Multi-Touch gestures, Flash Memory Storage, and more. With these specifications, it can accommodate the needs of average users especially those who love to play games. Overall, it is a lightweight great laptop which is worth the money. If you have never used Apple system before, it can be your first Apple laptop that you will love the most.

2. Lenovo IdeaPad Yoga 13
This is the latest ultra book from Lenovo. There are three words to describe this laptop: beautiful, fast, and sleek. This is probably a powerful laptop you are looking for. With Intel Core i7-3537U processors supported with Window 8 OS, this compact laptop can be used to play your favorite games. With 2 GHz processor speed, you can play the games conveniently. This laptop is also beautiful in terms of appearance. It comes in minimalist design and silver grey color. If your budget is only 1000 dollars, this will be one of the best laptops you can afford. You can buy it from Amazon at $921.82. According to Amazon, 6 out of 10 most recent reviews gave five stars to this laptop. From the gaming laptops reviews, there are only two users saying this laptop has a problem with the Wi-Fi. But, it seems that Wi-Fi problem does not have something to do with the laptop. It is more on the connection.

3. Dell Inspiron 17 i17RM
For a cheaper price but similar performance, you can consider Dell Inspiron 17 i17RM. Compared to other laptops with Intel Core i7 processor, Dell is a little bit cheaper. It is available in Amazon at $775.00. The audio and video graphic are excellent so you can play any HD games you like. However, it has large screen that is 17.3″. It will be perfect for you if you like large display.

4. Apple MacBook Air MD711LL/A

Another affordable gaming laptop from Apple is the MacBook Air MD711LL/A. It is more or less the same as the MD231LL/A version. This series is a little bit slimmer and smaller. It is also more superior in terms of the HD graphic. Moreover, with this laptop you can play a game 9 hours nonstop without replacing your battery. Overall it is a truly great laptop. In Amazon, there is no serious problem issued by users.

5. ASUS Taichi 21-DH51

Asus also has some options for gaming laptops. One of them is the Taichi 21-DH51. It has an aero-dynamic and sleek shape. Combined a notebook and tablet platform, this gadget offers great sophistication. The specifications include Intel core i7 processor, genuine windows 8, 256GB SSD, 4GB memory, and Intel HD 4000 graphic. These features are more than enough to play any games. This laptop is an ideal choice for gamers who like to travel as it is very portable and lightweight. Now, you already know the top 5 gaming laptops under 1000 dollars. So, which laptop do you want to buy? Bear in mind that you choice will depend a lot on the type of games you play. So, inspect further before you come into a final decision.

Good Cheap Laptops – Are Brand Names Important?

Many people are looking for good cheap laptops and for good reason too. While there may be many laptops out there that are very affordable, you have to look at the features that come with the laptop, and if it is lacking the features you want, then it cannot be good.

You will have to spend the time comparing the various laptops out there to determine a good balance that is right for your needs. Unfortunately all too often people turn to the names that they hear everyday on the television, in the newspapers and even over the airwaves. These brand named computers may be good, but also keep in mind that you are also paying for a name as well as the cheap notebook features you need.

There are many good cheap laptops available out there to choose from that are not named brands; at least they may not be a brand that you have heard of, but they could be a well known brand name in places like Korea and Japan. Sometimes you can find very good laptops at extremely low prices, and while you may turn them down because they are not a Dell or an IBM, before you completely decide to look elsewhere, hop on the internet and do some research and you may be very surprised.

It is important to remember that cheap laptops or notebooks can in fact be found virtually anywhere and all that you need to do to find them, is to open your eyes and not allow yourself to be blinded by what you assume is the best just because of a name.

Just remember, there was a day when people thought that 4 cylinder engines lacked in quality and today they are the number one sellers worldwide. Why pay for a name brand when you can get good cheap new laptops that are possibly higher quality than the brand names you know well.

Cheap Student Laptops – Why Pay For Unnecessary Features

If you are a student just about to go off to college, you have probably been out hunting for cheap new laptops, and while it might be possible to get by with just a desktop, you cannot exactly take them with you to the student lounge or library in order to study.

In most cases your only real option is to get yourself a good cheap student laptop; but finding one cheap enough is not always that easy. Most students do not have the money for a new laptop so they start searching for a used laptop or even a cheap student laptop.

Perhaps the first place they check is at the electronics outlet store, and they may get a glimpse of a good laptop for only a couple hundred, with tons of instant messages and mail in rebates. In reality though, these are not cheap laptops for student because while signing up to the service may be free, the monthly fees will eventually cost more than the laptop is worth.

Furthermore, when it comes to cheap student laptops, while having all of the latest technologies is great, do you really need them? Remember, every extra feature you choose will increase the price you will have to pay for the laptop.

As a student you need to determine exactly what you need from your laptop. Things like word processing, internet and email capabilities, as well as music downloads and photo editing are must haves. Once you have decided what you need, from there you need to figure out what features the cheap laptop for students must have. This will include processor speed, RAM as well as drives, both digital and optical.

Above all, do not forget to look at the processor. An AMD processor is much cheaper in comparison to an Intel processor and when you decide to go with the AMD, you will find out that it really makes it easier to find cheap student laptops.

Cheap New Laptops – Deciding What Is Important

Looking for and buying cheap new laptops does not have to be a difficult task if you know what you are doing. First of all you need to take the time to look at what you plan on using your new laptop for, and then from there, you will be able to determine what specs you are going to need on the cheap notebook in order to use the laptop computer the way you intended to.

Most of all though, do not just simply go and buy the bare-bones laptop from the discount outlet store just because it is a well known name brand. Instead look around at the various outlets in your area and you may find there are some laptops that come with tons more features at a much lower price.

Do not discount a cheap new laptop simply on the basis that you have never heard the name before, while it may not be a brand name laptop in the area you live, that does not mean that it is not a well known brand name where it was produced.

After you have taken the time choosing exactly what you need the cheap notebook for and have determined what features, like memory and processor speed, you need to do these tasks, take a moment to look at the name of the processor. Sure everyone has heard of Intel and as a result they assume that their processors are better, but in fact in most cases an AMD will out perform the Intel and do it a greatly reduced cost.

There are many great cheap new laptops out there for you to choose from and rather than getting the name brand from the major outlet, shop around all over town and do not forget to research the laptop online and you may just find that it is a better option then you had given it credit for.

Cheap Laptops Notebooks – What You Need To Know

When it comes to purchasing cheap laptops or notebooks, you do not always have to forfeit the latest technology in order to get a good deal. Unfortunately though, you won’t be able to avail yourself of the greatest brand name, because the two of these do not usually come in the same package.

There are many good cheap laptops and notebooks available out there for you to choose from, just remember to spend your time wisely and shop around for the best deals.

It is not uncommon to see a cheap new laptop at a major electronics outlet, but you must bear in mind that this ‘cheap price’ may not be as affordable as it sounds. Most of these require you to sign up for various services just to get the advertised price, and while these service may be free to sign up, over the course of a year or so, the fees can really add up and in many cases cause you to spend more for the laptop than if you would have just gone and bought a cheap new laptop without all the rebates.

Laptop computers are none the less a valuable commodity and for many people, especially in the case of students, they are virtually a requirement. Unfortunately it seems as if the people who need laptops the most are also the ones with the smallest budget and as a result everyday thousands of people scour the internet and the newspapers looking for good cheap laptops or notebooks bargains that have as many features as possible, for the lowest price possible.

When looking for a cheap new laptop or notebook, sometimes the best thing you can do is to not look at the big brand names that spend countless millions of dollars to advertise their products on television. Instead look to names that are still fairly well known and may come out of places like China, Korea, and yes, even Japanese laptops can be found with far better features and at a cheaper price than some of the American manufacturers I’m sorry to say.

Cheap Gaming Laptops – How Much Power Do You Need?

When they start looking for cheap gaming laptops, many people assume that they will be a difficult item to find, simply because they have to be fast. Well it is true, if you want to use them for gaming, your cheap new laptops will need to be fast, but the real question is how fast the new laptops really need to be.

For starters, cheap gaming laptops need a minimum processor speed of 1.7GHz. This is because the games themselves are very demanding on the processor and if you can possibly find good cheap laptops that have a dual core processor, then it might be in your best interest to get one of them.

RAM is important too; most new games will only allow you to install them when you have at least 512MB of RAM. This is important because you might want to go for a faster processor and less RAM because you can get sticks of RAM from off the internet at a later date for very little money nowadays.

You may also need to make sure that the cheap gaming laptop comes with a good video card like the Mobility Radeon X1600, and you need that backed up by a minimal 15” screen. While it is easily possible for you to find a cheap gaming laptop, you must understand that on an average it will cost you $300 more than a standard cheap new laptop.

With this in mind, take the time to find the bare minimum of what you need, and then later you may be able to upgrade various aspects like an extended life battery, a chassis cooler and of course the much needed RAM. It may be in your best interest to do it this way especially if you don’t have much money to go hunting cheap gaming laptops with.

Mini Laptop Computers: Know When to Get a Mini Portable Computer

Mini laptop computers or NetBooks were designed to cater to a person’s basic computing needs and Internet usage. The popularity of these tiny portable computers however has opened a much wider market and NetBooks are now almost on the same level as standard laptops.

Mini laptop computers are very portable at less than two pounds with LCD screen measuring 6 to 10 inches diagonally.

Entry level NetBooks are ideal for students to exchange emails, surf the Internet, do homework and play games. Older users who have little computer experience can also get one of those uncomplicated mini laptop computers as a good way to be introduced to the net and other basic computing tasks. These NetBooks are quite handy to have at home especially if all computers are being used and someone needs to go online.

Mini laptop computers also provide convenient Internet access on the go. These machines may not appeal so much to power users though. That is because NetBooks have no capacity to store video or music libraries and install applications. One can extend storage using a USB stick however it is more convenient to get a machine with higher storage capabilities.

Since mini laptop computers also have smaller keyboards, this is a problem for users with larger hands. Touch typists also find it hard to use the tiny computer when typing.

If you are interested in getting a NetBook, you must know what operating system you may be getting. Some manufacturers specializing in PC notebook models may not use Windows based operating system instead they may use a Linux system. For many people used to the Windows operating system, a Linux based mini laptop computer may not be as user friendly.

Those who intend to use their portable computers mostly for gaming or any resource-intensive programming, a NetBook may just be too slow, jumpy or may freeze up. In this case, a standard portable computer will be more favorable than a mini laptop computer.

Where NetBooks really excel is their portability and aside from this, their battery life is also good. Since these small portable computers have smaller screens, their battery life lasts longer. A NetBook’s battery can last for 6 to 8 hours on the average.

If you are always on the go and need a computer for basic computing tasks, the portability of a NetBook and its long battery life is ideal for you. However if you intend to use your portable computer for multi-media applications and you require bigger memory space, mini laptop computers are not an option for you.

Laptops under $500: Get Great Deals on Portable Computers for Less than Five Hundred Dollars

Is it possible to find cool laptops under $500 these days?

With hundreds of models offered by reputable brands like Toshiba, Dell, Samsung and Lenovo, it is possible to buy a portable computer for less than 500 bucks. There are a variety of portable computer buyers and they are classified according to how they intend to use these machines: for business, for home use, for gaming, for school work, etc. You can get yourself a good quality laptop under $500 so you don’t have to worry about being out of budget.

The following are just some example of laptops under $500 that you can buy.

1. The MSI X Slim X340-021US – this portable computer is equipped with a 1.4 GHz Intel Core 2 Solo SU3500 processor, 13.4 inch HD widescreen LCD, a hard drive of 320 GB and a RAM of 2 GB. It also has an Intel GMA 4500MHD graphics card so it is one of the best laptops under $500 you can buy.

2. The Sony Vaio W Series – this series has a model lineup of the VPCW221AX/W and the VPCW221AX/Z. they are priced at around $400 to $450 and their features include 250 GB hard drive, 1 GB RAM, a 1.83 GHz Intel Atom Processor and a battery life of up to 8 hours.

3. Lenovo X100e – this laptop under $500 from Lenovo is not only affordable, it is also durable. Its features include AMD 1.6 GHz Athlon Neo MV-40 processor, 11.6 inch HD screen, 250 GB hard disk space and 2 GB RAM. This unit can be bought at around $450.

4. The Asus Eee PC Seashell 1201N-PU17 – this laptop under $500 is ideal for gaming as well as for conducting business presentations. One can even carry out academic projects with this unit. This affordable portable computer comes with an ASUS Dedicated Graphics Engine (DGE), a 12.1 inch HD widescreen, 2 GB DDR2 RAM, 1.6 GHz Intel Atom Dual Core N330 processor and a hard drive of 250 GB. This unit can be bought for $480.

5. The HP Pavilion dm1z Series – one of the best laptops under $500, this model can be bought for $450 and comes with a 1.7 GHz AMD Athlon II Neo processor, 250 GB hard disk capacity, 2 GB RAM, 11.6 inch screen and up to 5.25 hours of battery time.

The above are just some of the portable computers you can get for less than five hundred bucks. It is also a good idea to see if you can take advantage of additional laptop accessories when buying laptops under $500.